Is Surface Pattern Design calling your name?
Maybe you’ve been drawing or painting for a while—but when it comes to turning your creativity into a career, things feel uncertain.
Maybe you love making art, but the idea of being a “traditional artist” just doesn’t feel like the right fit.
That was me, too.
I knew I wanted a creative life, but I couldn’t see how to make it work in a way that felt sustainable and true to me. Every path I tried felt promising at first… until it didn’t. I’d lose interest, or feel like I wasn’t cut out for it. It was the “repeat pattern” of my life – pun intended – that really impacted my self-confidence and self-worth. Still, I kept creating quietly, in the background, waiting for something to click.
Then one day, I heard the phrase surface pattern design on Instagram—and something sparked. Maybe you’ve felt that spark too.
Suddenly I saw a new possibility—one where even the tiniest doodle, a flower I’d noticed on a spring walk, or a seashell from a beach trip could be transformed into something meaningful and shareable. Unlike traditional art, which often lives on a canvas or a wall, surface pattern design lets your work live out in the world—on fabric, stationery, swimwear, packaging, cushions, wallpaper. There’s something quietly magical about that: the idea that a little piece of your inspiration could travel further than you ever imagined, bringing beauty and joy into everyday spaces.
I joined a free workshop and loved every second of it, but I’d been here before… excited, hopeful, then disappointed. So I made myself a promise:
If I still felt this way six months from now, I’d go all in.
In that time, I started drawing almost daily. I bought an iPad (I live in a small flat with barely any art space), and I started learning everything I could—listening to podcasts, absorbing free tutorials, and gently letting myself imagine what could be. I also began a journey of self-discovery, and started noticing other thoughts and behaviours that held me back in the past. Somehow..I went inward more and was able to focus on the joy of it all without expectations.
And six months later?
I was still drawing. Still dreaming. I could actually see a future—my artwork on fabric, stationery, packaging… even shelves in real shops.
If you’re feeling that flicker of possibility—you are not imagining it. You might be closer than you think.
Why this course was the turning point for me
When I found Cass Deller’s course, Surface Pattern Design for Creative Entrepreneurs, it felt like the exact next step I’d been looking for.
Cass has this beautiful, sun-soaked calm about her (which was a lovely contrast to my grey English weather!), and her teaching is packed with knowledge and heart. She knows what it’s like to be where you are—and she walks you through every step of the journey, from developing your style to licensing your work. Cass has been in the industry for over a decade and has worked with brands like Pillow Talk, Bare & Boho, Aldi, Palm Noosa and many more. If you haven’t seen her work yet, you should!
What I especially love is that you get direct support from her. When I got stuck on a pattern issue, she invited me to send her a video—and she took the time to personally guide me through it. That kind of 1:1 help is rare, and it made all the difference.
You also get access to a supportive community of over 300 students—many of whom are now working in the industry and generously share their tips and insights. Unlike big, impersonal groups where your questions get buried, this one feels like a creative home. Cass is present, helpful, and genuinely invested in every student’s success.
What’s inside the course
The Surface Pattern Design for Creative Entrepreneurs course is self-paced and thoughtfully structured to guide you from curious creative to confident designer. Whether you’re brand new to surface pattern design or already dabbling in it, the course meets you where you are—and takes you further.
I mean, just look at these modules – don’t they make you want to dive right in?!
You’ll learn:
- Mindset & Vision – shift from doubt to possibility and build a strong foundation for your creative career
- Discovering Your Creative Style – uncover the aesthetic and voice that feels most like you
- Photoshop Mastery – learn Cass’s efficient techniques to create seamless repeating patterns, even as a beginner
- Collection Building – design cohesive, professional collections you’ll be proud to pitch
- Licensing & Legal Basics – get a clear understanding of licensing, copyright, contracts, and industry terms
- Working with Brands – insider tips on pitching, client communication, and industry standards
- Supportive Community & Guest Experts – connect with other creatives, get feedback, and stay inspired
Not to mention you’ll get 50+ video tutorials, downloadable worksheets, real support from Cass & her student community and lifetime access with all future updates.
Why this course is different
There are lots of design courses out there. Here’s what made this one stand out for me:
- Direct Access to Cass – She doesn’t just drop a course and disappears. She reads posts, answers questions, and even offers personalised help when you need it.
- A Manageable Community – The Facebook group has over 300 students, not thousands—so your questions don’t get lost. You’re seen and supported.
- No overwhelm – Everything is step-by-step. If you’ve ever felt intimidated by tech, this course will walk you through it gently.
Whether you’re just beginning or looking to go professional, this course gives you the tools, support, and confidence to move forward.
“When I got stuck on a pattern issue, Cass invited me to send her a video of what I was doing—and she responded personally with advice. That kind of support is priceless. She reads every post, shares thoughtful feedback, and creates a space that truly feels like home.”
This might be for you if…
- You’ve always been creative, but don’t know how to turn that into something more
- You’re overwhelmed by all the free info and wish someone would just show you the whole path
- You’ve dreamed of seeing your artwork on fabric, stationery, clothing, or packaging
- You want to license your art or collaborate with brands, but have no idea where to begin
- You’re looking for a community of kind, like-minded creatives who are walking the same road
Get 10% off – plus my honest support
Cass has kindly given me a 10% discount code to share with you, use code VERONIKA at checkout.
Yes, I do earn a small commission as an affiliate (at no extra cost to you), but I only promote things I genuinely love and believe in. This course helped me go from scattered ideas to a path that finally felt like mine, and if it resonates with you too—I’d be so happy to walk alongside you as you take the leap.
Not quite ready or Got questions?
Reach out to me here or send an email to he***@**********cs.com – I’m always happy to share more about my experience and help however I can.
Cass also has an amazing beginner’s Adobe Photoshop course, which can also be a nice place to start if you’re not ready to go all in with the full Surface Pattern Design course. You can use the same code, VERONIKA10, to get a small discount on that too. Just listen to your heart, it’s ok if you’re not ready for either. Just keep exploring and focus on finding the joy. That’ll NEVER steer you wrong.
I’d love to be friends in the meantime so hope you’ll look me up on Instagram or Pinterest! I can’t wait to connect and share your journey.